Thursday, October 11, 2007

Elliott Blog Sounds Alarm

One threat destinations have in common is the brand for travel and leisure in general. I often read a guy named Christopher Elliott, both on MSNBC and his blog.

If he is only half-accurate, he is putting his finger on a threat that impacts each and every visitor destination community, and that is recent degradation of the brand for travel and leisure.

Typical is this column on six double standards that travel-related industries must fix. Another is six airline ticket rules you should know.

You should read this guy. We all have issues to resolve to improve the post-arrival visitor experience. But the community's brand is impacted just as much by what happens on their way here and on their way home.

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