Monday, April 19, 2010

Comment Period for AFTA – DMAI Toolkit Runs Through June 1st

June 1st will be the cut off for comments, both public and among members of Americans for the Arts (AFTA) and Destination Marketing Association International (DMAI) for the toolkit shaped by a Joint Task Force.image001[4]  The comment period began on April 14th.

The toolkit is a white paper of suggestions, conversation and though-starters to enhance the relationships at the community level between the Destinations Marketing Organization and its cultural-heritage stakeholders including presenters, facilities, organizations and events.

A blog has been set up to make it easy to both read the tookit and then post comments.  In addition both AFTA and DMAI will circulate it via internal listservs and newsletters.

After the comment period, the document will be updated and both AFTA and DMAI will then run it up to their boards for endorsement and from there it will be distributed to members, discussed at meetings and webinars and embedded in continuing education and certification programs.visitor activities

Cultural-heritage is an umbrella term for performing arts including dance/concerts/plays, visual arts including galleries and art museums, festivals of all types and craft fairs and heritage organizations including historic sites and museums of all types.

Comments on the toolkit may also be submitted via this blog.

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